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Be Bright Campaign

Posted 10 years, 10 months ago    0 comments

It’s important cyclists are visible on their bikes – check out the new Be Bright campaign for ideas!

Tēnā koutou
Daylight Saving has finished and the days are getting shorter –at this time of the year it is really important you make sure you are visible to other road users while you are on your bike. Bike Wise has designed a new initiative named Be Bright to promote cyclist visibility, especially during times of low light and bad weather.
Depending where you are around the country, it might be getting dark now when you ride. Wearing bright, reflective and high-visibility clothing, and using front and rear bike lights, are simple ways for you to improve your visibility as a cyclist.

 Did you know?

 • The fine for no lights on your bike is $55

• The fine for no tail light on your bike is $55

• The fine for no red reflector or tape is $55

• It usually costs around $30 to $60 for a set of bike lights.

 Be Bright activities
Whether you are a coordinator or a cyclist (or both), check out the Be Bright page on the Bike Wise website.
There are some great resources for coordinators – a ‘how to’ guide for running a Be Bright campaign and helpful tools such as a ‘Swiss cheese’ media release and sponsorship proposal.

For cyclists, there is more information about the laws regarding bike lights and how to be safe when cycling in low light conditions.
Keep up your fitness, keep saving dollars and cycle during autumn

Just make sure you are extra safe while on your bike by being aware of your visibility to other road users!

Waikato Environment Centre members - don't forget to use your Green Card and visit Velo Espresso to get your discount on your biking needs. Not a member? Contact us now to find out about membership benefits.

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